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The Process

3D ANIMATION

The Process

3D animation is the process of creating computer-generated graphics to create a video from scratch. There are 3 distinct parts of creating a video:

PRE-PRODUCTION

We establish the idea, style, scope, and budget of your project. This will be about a 30% of the time budget.

PRODUCTION

We create the project. 

For 3D Projects, this is about 50% of your time budget.

POST-PRODUCTION

We take all of the assets that we have created and put them together into the final video. This tends to be about 20% of your time budget.

To make this a little easier to digest, let's break down a 3D animated video and see how it all actually happened. 

The Perfect American

The Chicago Opera Theater

What happens when a man who influenced generations, finally shows his true colors?

Let's break each part of the process down.

Click through the pictures to discover each new step of the project.

Pre-Production

Pre-Production

STEP 1

Pre-Production Meeting

We start by sitting down and getting to know you. We ask questions about what makes your company unique and valuable, establish project timelines, and dictate the priorities. This could be one meeting or several, depending on the project.

Production

Production

STEP 1

3D Animatic / Layout Pass

In the layout pass, or 3D animatic, we show the camera angles, created assets, and pacing of what will be on screen, potentially with VERY rough animation of movement.

Post Production

Post-Production

STEP 1

Composite

We put together the 3D animated pieces with any other visual elements to complete the final picture. 

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